Freshdesk Rebrands as Freshworks

Freshdesk today announced the creation of Freshworks, an umbrella brand that will bring together the company's growing suite of business software following the introduction of new products for IT service management, customer relationship management (CRM) and cloud-based call centers.

Today, the Freshworks suite of products includes the following:

  • Freshdesk: a multichannel customer support helpdesk that allows organizations to collaborate and support their customers through email, phone, websites, forums, and social media;
  • Freshservice: a cloud-based service desk and IT service management solution;
  • Freshsales: a full-featured CRM solution for sales teams handling high-velocity leads; and
  • Freshcaller: a fully functional call center on the cloud.

"In 2010, we started Freshdesk as a fresh helpdesk with a dream to make a dent in the world of customer support. While Freshdesk continues to grow exponentially, as a company we moved beyond customer service by offering innovative products in the ITSM, CRM, and call center domains. As we expand our vision and build more exciting products, we believe this is the right time to create a new brand that allows us to tell our multiproduct story better," said Girish Mathrubootham, CEO and founder of Freshworks, in a statement. "Today, I'm happy to announce that we are rebranding the company as Freshworks. We're not in this just to change the way businesses do customer support, but to refresh the way they do business. Our goal is to build a company that is loved by employees, customers, and shareholders alike."