Smart Customer Service White Papers

Market Guide for Digital Content Management for Sales

Sponsored By: BigTinCan

Getting the right content to the right people at the right time is a key activity for enabling a sales team. Sales content management vendors are rapidly expanding their capabilities through platform approaches, investments in AI, and more to make the task of content management easier. Download Gartner’s Market Guide for Digital Content Management for Sales to learn more about the trends and vendors in the content management space, and how to select the best solution for your organization.

Leverage AI to improve Forecast Accuracy

New White Paper from Aviso

6 New Data-Driven Approaches for Delivering Accurate Sales Forecasts

Ready to improve forecast accuracy? Read this guide to find out how using a data-driven system is 25% more accurate than human-based intuition alone. What could you do if you had an accurate view of your quarter on day one? Read this guide to learn the 6 new approaches that sales teams at MongoBD, Apttus and Splunk use to deliver accurate organizational forecasts and improve rep accuracy at committing deals.

The Marketer’s Big Book of Call Tracking Success Stories

Sponsored By: DialogTech

Smartphones have changed the way consumers interact with businesses. When smartphone users run searches for businesses and engage with their digital ads and website, they often convert by calling. And those phone calls convert to revenue 10x more than web leads.

Marketers must now take a data-driven approach to call conversions to optimize ROI. To do it, businesses and agencies are using call tracking solutions. Call tracking enables marketers to generate better converting calls, decrease their cost per lead, personalize customer experiences, and drive growth.

If you are interested in learning how businesses and agencies use call tracking, this eBook is for you. It explains the importance of call conversions to marketing ROI and tells the stories of how marketers in 25 industries use call tracking to drive revenue. From call attribution and audience targeting to conversation analytics and caller experience optimization, businesses are using call tracking in amazing ways. Read about them all in this new eBook.

CRM Magazine’s 2017 Buyer’s Guide & Vendor Directory

With over 1,500 CRM vendors listed in this Buyer’s Guide & Vendor Directory, this is the most comprehensive list of CRM solution providers that CRM Magazine has published to date.

Choose from these tags:

AI, Machine LearningData/Infomation ProvidersMarketing
AnalyticseCommerceMarketing Automation
B2BEnterpriseOmni/Multi Channel
Big DataGamificationProfessional Services
Business IntelligenceGoogle AppsSales
Call CenterHelp DeskSelf Service
CloudInternet of ThingsSocial
CRM PlatformIVRSpeech Technology
Customer ExperienceKnowledge ManagementVoice of the Customer
Customer ServiceLead ManagementWebRTC
DataLocalizationWorkforce Optimization

Visit our website for  more in-depth profiles in our Buyer’s Guide that lists their offerings, including all the content our editorial staff has written about them and their solutions, with relevant links, video, case studies, white papers, and indexes to make your research easier and more efficient. Plus, this year we offer a comprehensive directory of every company currently on our radar that touches the CRM space.

Sections of this CRM Buyer’s Guide & Vendor Directory will be updated quarterly.

Visit for more information.

Updated September 1, 2017