Alida Announces Efrem Ainsley as New CEO

Alida has named Efrem Ainsley as its new CEO, succeeding Ross Wainwright, who recently stepped down.

"I am honored to step into this position working with our very talented team to defend our leadership position as the best experience research provider on the market," Ainsley said in a statement.

Ainsley joined Alida in early 2020 as chief financial officer and most recently served as its chief operating officer. Having more than 20 years of experience as a software executive, Ainsley was previously CEO of ScribbleLive, chief financial and operating officers for Exinda and PlateSpin, and vice president of finance at Open Text.