Sailthru

160 Varick St
12th Floor
New York, NY 10013
United States

Phone: 8778128689
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Profile

At Sailthru we believe that every consumer is unique and that it should be easy to deliver a modern customer experience.

We are the only technology platform combining multichannel data collection, cross-channel personalization and behavioral predictions to deliver the highest marketing ROI. Brands like Alex and Ani, The Clymb, JustFab, Everlane and 500 others rely on Sailthru to get ahead of their customers and deliver a seamless experience.

Sailthru was built to make it easy to solve the three biggest marketing challenges of our time:

  • Building an actionable Single Customer View
  • Delivering deep, rich customer insights and analytics
  • Easily creating connected, cross-channel experiences 

Product Description

Sailthru tracks the individual behaviors and interests from every customer as they engage with brands over email, onsite, mobile, social and offline touch-points. This data is brought together in the industry’s most comprehensive single view of the customer, which allows marketers to automate personalized messages and connect cross-channel experiences.

  • We drive lift across all key metrics unlike any other personalization technology, email service provider or marketing cloud: up to 150% click lift, 111% purchase lift, 20% lifetime value lift
  • We’re built specifically for cross-channel personalization, not created through acquisition and integrations.
  • Data is always actionable no matter how your marketing mix changes because of a completely flexible database.
  • We automate 1:1 personalization for every message on every channel for every single experience, rather than require delays and added costs for data stitching and rules development.
  • Turn-key advanced marketing intelligence that measures the long-term impact of every marketing decision and makes cohort analysis easy, rather than the need for a separate, disconnected intelligence platform.
  • We’ve baked in the ability to predict future actions at the individual level, including the likelihood to purchase, open email, opt out and predicted purchase value.

 

White Papers, Webinars and Content Library

By now every marketer knows that tech budgets for CMOs are forecasted to outweigh that of CIOs. The spending shake-up isn’t the only key trend that every marketer must be aware of when it comes to technology. In this guide to key predictions for Marketing Technology, you’ll see how this may be the most pivotal time for for data-driven customer experiences ever. The Sailthru Marketing Technology Predictions Guide is your go-to resource for what’s to come and it’s a must have for any brand marketer evaluating or planning to implement new technologies.

Predictive intelligence is one of the top capabilities marketers are focused on adopting this year. With good reason: the ability to know the next action of an individual customer translates into a goldmine. With any major advancement, messaging landmines threaten a marketer’s ability to identify the technologies that can actually deliver on this promise. That’s why we’ve developed The Definitive Guide to Predictive Marketing which details how every marketing organization can integrate predictive tech into their strategy.

Forrester’s Total Economic Impact™ study examines Sailthru’s financial impact on a marketing organization and the significant increases in spending and customer engagement the solution drives. Find out how our approach decreases cart abandonment, increases revenue from engaged customers (huge lift in Customer Lifetime Value) and increases revenue from previously disengaged customers.

An in-depth look at best practices and strategies leading edge marketers are adopting and adapting to increase revenue for today, and for the long-term, through increasing purchase conversion. Depending on device, customers behave – and especially convert – differently. Combating this “mobile conversion gap” is paramount to ecommerce success, and it’s why Sailthru has created this playbook for your success.

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