Tom Smith

Tom Smith

Tom Smith is a strategic marketing professional who has developed and implemented integrated marketing plans (positioning and branding, demand creation/lead generation, channel management and customer relationship management) for more than 40 companies in 18 vertical industries using traditional, digital and social media.  He can be reached www.insightsfromanalytics.com

Articles by Tom Smith

These front-line employees are your brand. Are you giving them the tools they need to develop customer loyalty?
Posted April 07, 2014