Doug Longenecker
Founder and CEO of NKST

Douglas Longenecker is founder and CEO of NKST, a business-to-brand firm helping leadership teams eliminate fragmentation between strategy, operations, and execution. Through its integrated model, NKST helps organizations strengthen customer experience, employee experience, brand credibility, and leadership alignment so the business shows up with more clarity, consistency, and force.
Articles by
Doug Longenecker
Why customer experience fails when employee enablement stops at the task.
Posted April 21, 2026