Brad Fager

Senior director/chief of research for the Customer Service & Support Leaders practice group at Gartner
Brad Fager

Articles by Brad Fager

The most important customer interaction might not begin with a person reaching out for help. It might begin with an AI agent knocking on your front door.
Posted September 18, 2026

Generative AI presents an opportunity for service and support leaders to redefine their function's business value.
Posted December 20, 2024