Telefonica Argentina Taps Alcatel-Lucent for CEM Solution


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Alcatel-Lucent announced that Telefonica Argentina will use elements of its Motive Customer Experience Management portfolio to enhance the consumer experience of services running on smartphones, tablets and other connected devices.

The solution, Motive, provides end-to-end service delivery tools that will enable Telefonica Argentina to improve the performance of the network, back-office systems and connected Android devices to provide a more seamless service experience for consumers.

By collecting and analyzing data from the network core though a mobile handset, Telefonica Argentina can automatically diagnose and resolve issues before they become problems for customers, and when they do, use improved customer care workflows to reduce support calls and handling times, the companies said. Through improved management of device touchpoints, the operator can provide its customers with more control over their mobile device usage.