Genesys Launches Omnichannel Customer Service Benchmarking Tool



Genesys, a provider of omnichannel customer experience and contact center solutions, has launched a digital omnichannel customer service benchmarking tool.

Licensed from Forrester Research, the digital online assessment tool, consisting of a short quiz with nine questions, helps companies assess the state of their omnichannel customer service readiness and provides prescriptive guidance on next steps.

"Given today's digital economy, customer experience has emerged as a key competitive brand differentiator. It's increasingly critical for companies to deliver effortless, omnichannel experiences. This tool will help companies baseline their omnichannel customer service operations and identify strengths and opportunities for growth," said Lisa Kost, senior vice president of marketing at Genesys, in a statement.