Enghouse Releases Outbound Dialing and Campaign Management Tool



Enghouse Interactive, a unified communication solutions provider for contact centers, announced the release of Outbound Communicator, a new tool for outbound dialing and campaign management. The launch follows the recent acquisition of leading Germany-based contact center software provider, IT Sonix, by Enghouse Interactive.

Built on the latest German engineering, Outbound Communicator helps businesses to achieve centralized management of their outbound communications channels, enabling them to streamline and drive efficiencies in their outbound communication with end customers.

“Waiting for your customers to contact you and only servicing them when they do is unproductive, unpredictable and creates issues with managing resources through peaks and troughs of traffic,” said Alex Black, CTO, Enghouse Interactive, in a statement. “Instead, proactive outbound communications offers you the opportunity to keep customers productively informed. Unfortunately, the vast majority of outbound calls typically fail to connect to the right party, resulting in a significant amount of wasted time and effort in the outbound communications process.”

The tool is designed to be simple and intuitive to use and features a process designer component which enables users to quickly and easily design and modify processes using drag and drop functionality. At the same time, it uses market-leading predictive dialer technology which enables businesses to boost the effectiveness of their outbound campaigns by decreasing call connection times and increasing agent talk times.

Outbound Communicator also features a comprehensive campaign management capability, enabling customers to create campaigns in just minutes and then manage and monitor them. Short set-up times for new campaigns delivers lower costs and greater flexibility, in turn providing agents with more time to call and make money, driving business profitability in the process. Additionally, Outbound Communicator can be deployed as part of a hosted model, in the cloud, or on-premise.