CounterPath Enhances Enterprise Communications with Lync and CRM Integrations



CounterPath, a developer of over-the-top (OTT) unified communications solutions for enterprises and operators, announced the company will demonstrate its latest softphone and advanced contact center features at the Enterprise Connect conference.

"Enterprises today are bombarded by a plethora of communications modes, devices and platforms,” said Todd Carothers, executive vice president, marketing and products, CounterPath. “We eradicate this problem by offering an integrated and fully interoperable solution. Enterprise users are heavily influenced by their use of Internet OTT applications such as Viber and WhatsApp and want similar experiences at work.

At the conference, CounterPath will demonstrate:

  • Cloud-hosted provisioning, user analytics and IT help desk tools.
  • Wi-Fi calling.
  • One-number functionality across desktop, tablet and mobile endpoints.
  • Audio and video conferencing.
  • One-click screen sharing.
  • Advanced agent/supervisor support.

CounterPath's contact center functionality enables supervisors to manage, transfer, merge and monitor voice calls for an efficient and effective customer experience. This includes:

  • Advanced Busy Lamp Field (BLF).
  • Shared Call Appearance (SCA) scenarios.
  • Extended communications through integration.

CounterPath's latest enterprise solutions leverage third-party APIs to deliver a consistent and unified user experience. CounterPath will offer a look at its Microsoft Lync integration which extends the instant messaging and presence capabilities of Lync by adding standards-based     voice and video calling, audio and video conferencing, within an integrated single client solution.

“This rise of the enterprise consumer helped define our Enterprise OTT solutions,” said Carothers. “Our products enable the delivery of voice, video, messaging, presence and collaboration services over virtually any device, any network and any call server platform and we are now extending this strategy to include applications and services from leading vendors such as Microsoft and Salesforce to name just a few."