CallTrackingMetrics Updates Softphone Solution for Contact Centers



CallTrackingMetrics, a call center management services provider, has updated its softphone solution. The software lets users can turn their computer into an advanced phone and call controller so they can handle all of their phone needs without any physical hardware or complex PBX systems.

CallTrackingMetrics software combines marketing and call tracking analytics with contact center software. The solution allows businesses to save money and complexity in their physical phone systems and for the first time see the performance of their marketing efforts and contact center performance in one place.

Some highlights of the CallTrackingMetrics Softphone system are the ability to accept inbound calls, make outbound calls, transfer calls and conference calls, from anywhere in the world.

During the past 18 months, CallTrackingMetrics has been steadily been rolling out call routing tools geared at call and contact centers so that customers no longer have to use two different products to track their advertising and their call center agents.

With the release of the CallTrackingMetrics Softphone, call center customers do not need a phone to accept calls but rather have the flexibility to be on the phone anywhere from their computer. Coupled with the release of the advanced agent queueing capabilities and a real time contact center dashboard, the company is entering the call center industry rapidly and providing customers with flexible and transparent pricing options.