The Fundamentals of Effective Customer Experience Management

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The Fundamentals of Effective
Customer Experience Management
Don't focus on nuggets of information.
Instead, learn the full customer story.
 

WEDNESDAY, AUGUST 10, 2016 - 11:00AM PT / 2:00PM ET

 
If you don't measure it, you can't manage it. There's a good reason why so many business leaders have adopted this sage advice. However, a score, alone, is only a snapshot. It doesn't tell the whole story. Not only that, motivating employees to reach certain scores might negatively affect the customer experience (CX). That's why organizations must focus on the customer story.

Join InMoment and NICE on this interactive webinar and learn how to:
  • Move away from a simplistic survey/score philosophy to leverage CX as a comprehensive, necessary driver of change.
  • Leverage technology to listen, understand, and share customer insight.
  • Have the greatest possible knowledge of customers' motivations, expectations, preferences and engagement history.
  • Maximize customer retention, revenue, and loyalty by optimizing the customer journey.
REGISTER NOW to join us for this FREE roundtable Web event.

Audio is streamed over the Internet, so turn up your computer speakers!
 
 
MODERATOR
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David Myron
Editorial Director
CRM magazine
 
SPEAKERS
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Erich Dietz
Vice President of Business Solutions
InMoment
 
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Steve Flanagan
Senior Customer Success Manager
NICE