Two sweeping trends have emerged in recent years: the proliferation of customer channels and the resulting explosion in the amount of data produced.
This month’s Best Practices installment focuses on how Knowledge Management adds an essential layer of value to customer-facing systems, which ultimately drives improved customer experiences.
DOWNLOAD this FREE special section from CRM magazine’s September issue and you will learn from three leaders in the fields of CRM & KM:
- DELIVERING THE ULTIMATE CROSS-CHANNEL CUSTOMER EXPERIENCE by Oracle
- LEVERAGE KNOWLEDGE TO EXPAND THE BUSINESS VALUE OF CRM by eGain
- SUPER-CHARGE SALESFORCE WITH ENTERPRISE KNOWLEDGE by Coveo